Bill Hunt, Author at HREFLang Builder

January 1, 2019

Cross-Domain HREFLang XML Site Map Hosting

We have found a common barrier to HREFLang XML implication is the pushback from IT to update the files. Due to security reasons, many DevOps teams have strict controls on uploading into the root of the site and the frequency of updates. The craziest case was a client that […]

December 31, 2018

Are IT and SEO’s Killing your Global Business?

In the past few months, we have had a couple of clients that were successfully using HREFLang Builder migrate to internal solutions that resulted in significant errors and negative impact on the business. We took a deeper look at why these migrations were necessary and then why these internal solutions […]

October 13, 2018

Complexities of HREFLang Implementation – Source File Issues

The first step of developing and deploying HREFLang Elements for your site is understanding and gathering your source files. The purpose of this article is to outline some of the challenges we see with building the lists of URL’s and suggestions for overcoming them. Challenge 1 – XML Site Maps […]

October 11, 2018

HREFLang Builder Wins Best Software Innovation

HREFBuilder recently won the Best Software Innovation category at the MENA Search Awards and wanted to share some of the key innovations that helped us with the win: Innovation 1 – Mapping and Managing Large Scale Websites For most websites using available scripts or WordPress plugins to add HREFLang tags […]

May 17, 2018

Site with Most HREFLang XML Site Map Errors

Most global companies build their XML site maps dynamically from their various CMS systems. This results in the potential for numerous errors from broken pages, redirected pages, and canonical pages being added to the files. In some cases, the local market versions are not even updated after the first build. […]

May 17, 2018

Incorrect Global Canonical Tag Implementation

While attending Search Marketing Summit Sydney I was asked of the attendees to take a look at their HREFLang implementation. They had spent hours looking at it but Google still gave errors saying they did not have alternatives set. As we have identified before, one of the reasons the search engine […]

May 1, 2018

HREFLang for Regional Sites

Many sites try to cover a large area of the world with a regional site like LATM for Latin America or APAC for all of Asia. The problem is there is no country setting nor is there any provision with the HREF Language settings. What has worked for a number […]

May 1, 2018

Reducing Language Errors in Google Webmaster Tools

[Originally Posted September 9, 2015 and updated May 1 2018] If you received a notification from Google that you have language errors on your site you can correct them by identifying the source of the problem. In this screen capture below, it indicates Google found 30,100 referneces to pages mapped […]